What Does Moroccan Argan Oil Do for Hair Health and Texture?
Moroccan argan oil is commonly used in hair care because it contains a natural balance of fatty acids, antioxidants, and vitamin E. When included in a shampoo formula, it interacts directly with the hair fiber rather than sitting only on the surface. This helps reduce roughness caused by dryness, heat styling, and daily environmental exposure. Smoother hair fibers reflect light more evenly, which explains the gradual increase in natural shine observed with consistent use. The oil also improves strand flexibility, making hair feel softer and easier to comb. Instead of creating a heavy coating, argan oil penetrates lightly, supporting moisture retention inside the hair shaft. This allows hair to maintain volume while feeling less stiff or brittle. Both treated and untreated hair can benefit because the ingredient works with the hair’s natural structure rather than altering it.
- Helps smooth rough hair fibers
- Supports natural shine and softness
- Improves flexibility and manageability
- Suitable for treated and untreated hair
- Lightweight oil absorption
How Does a Sulfate and Paraben Free Formula Affect Daily Washing?
Sulfates are often added to shampoos to create foam, but they can remove too much natural oil from the scalp and hair. A sulfate-free formula relies on gentler cleansing agents that clean without aggressive stripping. This makes frequent or daily washing more manageable, especially for hair that tends to dry out quickly. Moisture levels remain more stable, so hair feels softer after rinsing instead of tight or coarse. The absence of parabens also limits unnecessary preservatives that some users prefer to avoid. This approach supports a cleaner feel without irritation, helping the scalp stay calm and balanced. Over time, this type of cleansing routine contributes to a healthier scalp environment, which supports consistent hair growth and overall comfort.
- Gentle cleansing without harsh surfactants
- Helps maintain natural scalp oils
- Suitable for frequent washing
- Reduced dryness and irritation risk
- Supports scalp comfort
Why Is This Shampoo Suitable for All Hair Types?
Hair varies widely in thickness, texture, and oil production. This shampoo focuses on balance rather than heavy treatment, which allows it to adapt across different hair types. Fine hair benefits from conditioning that does not collapse volume. Thick or coarse hair benefits from improved softness and reduced friction between strands. Curly hair requires moisture without buildup, and this formula supports curl definition while limiting dryness. Oily hair benefits from effective cleansing that removes excess oil without triggering rebound oil production. Sensitive scalps also benefit from the mild formulation. This adaptability makes the shampoo practical for shared households or for individuals whose hair needs change over time.
- Works on fine, thick, curly, and straight hair
- Does not weigh down hair
- Helps manage oil balance
- Compatible with treated hair
- Scalp-friendly formulation
How Does This Shampoo Help Control Frizz and Flyaways?
Frizz usually forms when moisture levels along the hair shaft are uneven. Raised cuticles allow humidity to enter the hair, causing swelling and irregular texture. Argan oil helps smooth the cuticle layer, creating a more uniform surface that reacts less to humidity. At the same time, gentle cleansing prevents additional cuticle damage during washing. With repeated use, hair strands begin to align more naturally, reducing static and flyaways. The result is hair that feels controlled without stiffness. This supports both air-dried styles and heat-styled looks, making everyday maintenance more manageable.
- Helps smooth hair cuticles
- Reduces moisture imbalance
- Limits flyaways and static
- Supports humidity resistance
- Improves overall hair control
What Makes the Cleansing Action Effective Without Drying?
Effective cleansing does not require aggressive detergents. This shampoo uses mild cleansing agents that lift oil, dirt, and styling residue without removing essential moisture. The formula focuses on dissolving buildup rather than stripping the hair completely. As a result, hair feels clean while maintaining softness after rinsing. Users with oily roots often notice freshness without dryness at the ends. This balance is particularly helpful for longer hair, where ends are more vulnerable to damage. The overall feel remains light and refreshed while supporting healthy texture.
- Removes buildup without harsh stripping
- Maintains moisture balance
- Suitable for oily roots and dry ends
- Leaves hair feeling clean and soft
- Supports regular use
How Does Regular Use Improve Shine and Appearance Over Time?
Shine depends on surface smoothness and internal moisture. With consistent use, this shampoo supports both elements. Gentle cleansing prevents ongoing surface damage, while argan oil supports cuticle alignment. As buildup decreases, light reflects more evenly across the hair surface. The improvement develops gradually, creating a more uniform appearance from root to tip. The result is a natural-looking shine that reflects healthier hair structure rather than temporary surface coating.
- Supports long-term surface smoothness
- Enhances natural light reflection
- Reduces dullness caused by buildup
- Improves overall hair uniformity
- Gradual visible improvement
Why Is Salon Grade Formulation Relevant for Home Use?
Salon-grade shampoos are designed to deliver consistent results across different hair conditions. This formulation focuses on balanced cleansing strength and moisture support, which allows predictable performance with repeated use. For home routines, this means fewer product changes and more stable results. The formula supports hair health rather than masking damage, aligning with professional care principles used in salons.
- Consistent performance across uses
- Balanced professional-style formulation
- Designed for varied hair conditions
- Supports long-term hair care routines
- Predictable cleansing results
How Does Moisture Support Affect Damaged or Dry Hair?
Dry or damaged hair often lacks internal moisture and surface protection. This shampoo helps maintain hydration during cleansing while supporting moisture retention afterward. Argan oil reinforces the hair’s natural lipid layer, reducing moisture loss. Over time, hair feels more flexible and less prone to breakage during brushing or styling. While damage is not instantly repaired, the formula supports conditions that allow hair to behave more resiliently.
- Supports moisture retention
- Reduces dryness over time
- Improves hair flexibility
- Helps limit breakage
- Suitable for damaged hair
What Role Does Cruelty Free Production Play for Conscious Buyers?
Cruelty-free production means the product is not tested on animals. For many users, this reflects ethical consistency rather than performance alone. Choosing cruelty-free hair care aligns everyday routines with personal values while maintaining professional formulation standards. This adds confidence for buyers who prioritize responsible production practices.
- Not tested on animals
- Aligns with ethical preferences
- Maintains performance standards
- Suitable for value-driven choices
- Supports responsible production
How Does Packaging Size and Usage Fit Long Term Hair Care Routines?
A larger bottle size supports consistent use over time. This allows the formula’s benefits to build gradually, especially in softness, manageability, and appearance. The volume suits individual and shared households, reducing the need for frequent replacement. This supports stable routines without interruption and makes long-term care more practical.
- Large volume for extended use
- Supports consistent routines
- Suitable for shared households
- Reduces frequent repurchasing
- Practical long-term size







Justin –
Love this shampoo so far. It’s a bit expensive and I’m a guy with shorter hair so it’ll last me a while so I don’t mind.It is so much better than head&shoulders and pantene. Those strip ALL the oil out of my hair and require conditioner or my hair looks like straw. I previously liked the “Everyone” soap as shampoo because it’s very light and has good ingredients but it also strips oil a bit and smells like an old lady lol. Worst part of that shampoo is that after like a week of using it consistently my hair has built up some oil and I’d need to use the oil stripping shampoos to “reset” and clear all that oil.This stuff makes my hair look super healthy and relaxed and I actually don’t need conditioner with it. I can also use it for extended periods without oil slowly building up. Smells great too.
Deborah M Schweizer –
Great shampoo
Elizabeth A. –
I have been using this product for a couple of years now. I have let my hair turn white. When I go to the salon they are amazing how healthy my hair is.
Anna –
I’m using this shampoo more that a month since now and I can tell you – this one really works! I have a thin, dry and problematic hair. From the huge variety, it’s so hard to find natural shampoo with only healthy and clear ingredients. Unlike the other sulfate-free shampoos I’ve been using before, it helps to make my hair clean, soften, healthy, moisture and, the most important, it took off the clogs and split ends in those few weeks! Incredible)) I’m so glad I tried it and now I’m going to try the same brand hair mask and hair conditioner. The bottle has a smart dosage system, so it’s economic as well, which is another plus for me. If you won’t be disappointed, give it a try!
Leopard Lady –
The Argan Oil in the shampoo seems to help my dry, coarse and greying hair. The grey hair is often frizzy as well. This does help the frizz, although I still use a light oil for styling.
Manolo –
I am 64, thick difficult hair. This is the best shampoo I have ever used.
Di –
Cleans my hair and leaves it soft and smelling nice. Unfortunately as with every other product I have tried it does not get rid of the frizz but is a little better than most. The price is good and I will continue to use this product as it does a good job of cleaning my hair and leaving it soft.
Gabby –
I loved the lather it makes, and my hair was so soft and silky.
S. Walter –
This shampoo has been great. I’m 60+ years old and decided to grow my hair out again. I have seen so many older women who’s hair look like straw and did not want mine to look like that. It has kept my hair soft, easy to manage and looking shiny and full. Thank you, and a big plus much cheaper than the salon shampoo!
Jacqueline Sustik –
It isn’t strong smelling and makes my hair shiny.
Eva Lat –
This makes my hair soft and shiny
Butterfly –
I had to use this product few a month to give an honest review. When I first started using this product I thought it wasn’t doing a good job as I had hoped for, but we were going on vacation and I packed the shampoo and conditioner as I didn’t want to buy more hair care product., after, long and exhausting drive to our destination; I wanted a shower.. I used the shampoo/conditioner an lo behold my hair felt so much better after using the product, each day my hair felt so soft and bouncy. I was puzzled what was the difference between home and vacation, it dawned on me it wasn’t that the product wasn’t working it was the hard water at my home!! Once I arrived home the same thing happened to my hair, became a jungle of tangles and unmanageable.. I started washing/rinsing my hair in purified water and what ya know my hair became soft and beautiful as it was on vacation using this product..
Eli –
Update: 1/11/21: I’m now on my 2nd bottle and people have told me that my hair looks thicker, fuller, and healthier. I have had very thin hair my whole life and that is a huge compliment that my hair looks fuller. Any little change in hormones and my hair falls out so this product helps my hair grow to be a fuller head of hair. I only wash my hair every other day and my hair gets really oily pretty fast because I love touching it. For that reason, I don’t use conditioner because I this shampoo is super hydrating already. I do use biosilk type products sometimes after I blow dry to give it a silky look but other than that this Product is all I need.Makes my hair super soft I don’t really need conditioner after. I love the smell. Would definitely buy again.
BillBristolCT –
I am a senior with mostly gray hair which can be very dry and unruly. I had to use products (gels, etc) to control my hair. Learning that I should be using a shampoo without sulfates, I found this product and decided to try it. IT IS FANTASTIC! I usually keep my hair short. With barber shops closed, my hair has grown about 3 inches. With PureNature Arganoil, I was able to just comb it out of the shower and my hair stayed manageable the entire day. I was softer and looked healthier. My wife admired my hair and tried the shampoo and so far likes it better than her shampoo. Also, just using a pea size amount produced a tom of lather; so a little goes a long way.I will definitely buy this again.
Ann R. Davis –
I purchased argan oil shampoo and conditioner before. This was my favorite brand. Second order. I have a dry old lady scalp and dry fine hair that has natural curl if allowed to be. This shampoo (and conditioner) is just great for my hair. Haven’t had any luck with other hair products. Argan oil seems to be the magic for me. My scalp is not itchy and dry for days after use. Let the shampoo, then conditioner, have time to work while you shower. Rub into scalp. If hair is naturally curly leave wet and let dry. You will see a difference in curl and shine.
Juan V. De la Sierra –
We have very hard water here in Florida, so many soaps and shampoos do not perform well and/or leave a residue behind. This concentrated shampoo, even in small amounts, is able to perform well, leaving the hair soft and manageable.
Lulu –
Great product and just a little goes a very long way. Leaves my hair feeling, de tangled and shiny without having to use a conditioner. Will definitely buy again.
AlvinAlvin –
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I’ve tried multiple shampoo products but this Argan Oil Shampoo from Pure Nature Lux Spa is the best! It is so nourishing and hydrating my friend who showered at my place asked where I got it from.
Laura –
This shampoo was very gentle on my dry, color treated, damaged hair. Smells good too!
Judi –
Tardé en encontrar un shampoo tan bueno para mi pelo seco. Ese es excelente ;))https://amzn.to/3l5JWQx
Karen Stewart –
My one vanity is the care of my hair. Being a daily flat iron user, it takes its beating with the heat. As a routine, I condition nightly. I’ve been using this this Moroccan Argan Oil Shampoo for around 6 weeks or so. It has the perfect balance of moisturizing without the heavy, greasy feeling even when used on a daily basis. I’ve cut back to conditioning my ends maybe 1-2 times weekly now, my hair is a lot healthier! I don’t typically write reviews on these kind of products (yeah I know, everyone says that), but I felt it worthy to stop and thank the company for finally putting out a natural, organic SLS free shampoo that does what it says it does! I’ll for sure purchase again.
Irina VailsIrina Vails –
These shampoo and conditioner with Argan oil are saving my hair. I have thin hair and I do highlights and dry it with the hot hairdryer every other day. Since I started using these products, my hair is smooth, no frizz, has good amount of volume to it and looks healthy. I love the smell and feel of the products and the fact that they are sulfate free.I also love that there is a dispenser on top, so that you can get exactly the amount of product you need. The product is not cheap, but you see the results after several uses.
LenaLena –
Got this shampoo because of natural argan oil component and the fact it is sulfate free. Other shampoos that were sulfate free seem to best fit my fine greasy hair. Very happy woth thw purxhase so far. So after using the shampoo for a week i noticed how less greasy my hair became and i could actually last 2 days before i need to wash my hair again. Hoping the trend continues and my scalp gets balanced in terms of oiliness. I love the pleasant smell and the fact that shampoo leaves no residue on my hair making it silky and in combination with its conditioner detangles really well. Would recommend this shampoo. It is pretty thick, so you don’t need much to get a rich lather.
Chandra Rai –
I like this shampoo and conditioner, my hair before used this shampoo and conditioner too much dry and look like a currly ,but right now more silky and smooth nice products already I Oder two time, this is three time. But this hair mask is first time oder I don’t know how to going I hope is good .
Ruth Ann Freshwater –
My beautiful thick, strong, shiny hair had become weak, brittle, dull and falling out, after years of illness and numerous surgeries. I’ve purchased hundreds of shampoos, masks and conditioners trying to correct the damage. These products always left my hair either greasy, coated, or more dried out. I tried Pure Nature for the first time today and I couldn’t be happier! I even used an air brush for styling, which I haven’t used in years. The results were surprising; soft, no fried ends, no breakage, shiny and strong. Give it a try. If you’re like me, it may be your answer.
Connie –
Combined with their conditioner, my color-treated hair is soft and shiny.
Ciobair –
Since my childhood, my scalp has been prone to itchy, flaky, and sometimes even little bumps that would emit a clear, yellowish liquid and crust over. I have tried Everything: baby shampoos, hyper-allergic shampoos, coal-tar shampoos, and clinical-strength anti-dandruff shampoos. The last two have controlled the condition reasonably well for the past couple of decades.At a vacation rental last winter, I tried some of the provided Argon Oil shampoo on a whim. I was impressed by its short list of ingredients, the delicate aroma, and how soft it left my hair, so I used it several times. My scalp did not react.Returning home, I searched on Amazon and purchased a bottle. I have been using this shampoo exclusively for more than six months now. My scalp is smooth and healthy with no hint of my life-long affliction. I cannot believe it has taken me into my seventies to find relief.
Amazon Customer –
From the first use, this shampoo made a huge difference to my dry, problematic hair, and added a nice shine, wave and bounce to my gray hair—imagine the results for other shades of hair. I had been using a Herbal Essentials version which helped, but this product exceeded those results.
beachbumfl –
Unlike many sulfate free shampoos, this shampoo lathers really well. Because I get a thorough cleaning with only one shampoo treatment, I don’t feel the need to wash my hair twice, and save money. This shampoo also leaves my hair feeling softer than most other shampoos although I still do use conditioner for my dry hair every time to get it really soft and smooth. The shampoo has a mild, pleasant fragrance. This shampoo costs more than typical store brands but it is worth it.
LisaLisa –
Best yet! I have long, thin hair that breaks easily. I had been using another brand that I liked but was not super impressed with. I’ve been using argon oil on my hair recently for strength, so I wanted to try it in a shampoo and conditioner. After 5 uses, my hair looks more smooth (see before/after photo). I’ve also noticed less breakage when brushing. The shampoo lathers well, and you don’t need to use much. There isn’t much of a scent. The shampoo and conditioner bottles are the same size, and I anticipate the shampoo will last me at least 3 times longer than the conditioner. I’ve tried several brands over the years, and this has given me the best results so far!
Sharon E Boyd –
Cleans nice, shiny hair. My hair is getting stronger and thicker. Have bought this shampoo many times.
Mark –
A lot of products that are marketed to people with “fine” or “thinning” hair (or both) seem little more than a mixture of shampoo and conditioner. The conditioner portion of this cocktail stays in the user’s hair unless several extra rinses are employed during showering. The outcome, of course, is that the hair is somewhat thicker but it is also somewhat matted.It’s not a good look unless you remember the Seinfeld episode where the men in Jerry’s circle are all complaining about poor water pressure, they can’t get their hair clean — the punch “line/frame” is that the men get bootlegged showerheads and their hair is shown plastered on their heads as if they stood behind a jet engine. Great visual for the show, funny as hell — but not for you and me.This Argan oil shampoo is unique in my experience. It does add a “noticeable bit” of body but it avoids the plastered, matted look of other (usually cheaper) products. It does not “add hair” of course, but it does have the ability to add some lift and body to thin and especially fine hair.It smells great, foams well, and certainly appears to rinse out of hair without several extra “rinse cycles.”For the price, this is a very good, perhaps even an excellent product. I’ve tried more expensive salon products and they don’t even come close to this stuff. My plan is to keep using it for at least several bottles and then depending on my perception of its effectiveness, keep it or lose it. Overall, my point rating would be 4.5.
Kindle Customer –
The best ever, I just keep ordering
Meredith R. –
I purchased this shampoo last year. I have very curly colored hair. I loved the rich lather and appreciated the moisturizing it promised. So, I ordered a second bottle when my first bottle was half gone. I put it away for later use. When I needed it last week, I realized that I received conditioner, not shampoo. I was outside of the return window with Amazon so I contacted the seller. I got a speedy response from Tony at Center Trading Company. He immediately agreed to replace the shampoo at no cost. Problem solved! Meanwhile, I tried the conditioner and loved it. I will continue to buy both products.
Lily7782 –
My hair is graying, becoming curlier as I age, and with this has come frizz. Moved to an arid area and frizz became FRIZZ!! Before I used a wash out conditioner and was fine, but even with leave in creams my hair had frizz.Have used this product for several shampoos and it has made a marked difference in the amount of frizz. I feel like it doesn’t clean quite as well as some other products, but I’m willing to wash my hair more often for the improved texture. Nothing else has compared.
hotdogwill –
Most important to me is that this shampoo does not burn my eyes at all if its soap gets into my eyes. Also my hair feels very clean afterwards, but there is NO SCENT like other argan shampoo I’ve purchased. This matters little to me, a guy. Finally, I did notice a competitor’s brand, argan shampoo 16oz selling for less (by $4) on sale. But this is a USA Product.
Michelle –
great product so far and the price is reasonable . i’ve used it for a week . i found it on a guys shower i went on a date with ! tried it ! asked him to send me a photo of the product in his bathroom ! fell in love with the product and needed to buy it the next day . so the date wasn’t a disaster after all ! i found a great new product and dumped a dude that had a bad character just great taste in his shampoo . 😉
Camping Mom –
I love everything about this shampoo, great for my curly (perm treated) hair.
alaniagrl –
I love how gentle it is on my hair. I’ve tried a few sulfate free shampoos before, usually buying it in a set with the conditioner, and most of the time I like the conditioner, but before I apply it, my hair feels too “stripped” I’d say. Not with this one. The shampoo is pretty thick on it’s own, it lathers pretty well and the smell is pleasant but not too overwhelming, that’s another thing that I usually dislike. In the pair with the conditioner, I’d say it is my favorite hair product so far. And it makes my wavy hair more tight and curly, not fluffy like some other shampoos do.